Mary Free Bed Examples

It’s Your Choice.
There’s been intense competition surrounding inpatient rehabilitation in the Grand Rapids market. We created campaigns to tell people they’re able to choose their rehabilitation location. We also devised a catchy way to remember how to do that. We remind them regularly.

PATIENT STORIES
Olivia Ancil
We proudly share patient stories on our website and social media platforms. Olivia is a 22-year-old nurse who was walking with her boyfriend outside the hospital where she works when she was hit by a car that jumped the curb. More>

Kyle Friar
Our Wheelchair & Adaptive Sports Program served more than 2,800 children and adults during 2019, the last year without COVID-19 restrictions. WAS receives 95% of its revenue from philanthropy and was the beneficiary of this year’s virtual gala. We created a video showcasing athlete Kyle Friar, which was shown during the event that raised $300,000. We also posted it on social media and received two significant donations. More>

NEWS
Char and David Thompson
In the spring, we began taking rehabilitation patients from overwhelmed southeast Michigan. After contracting COVID-19, hospice nurse Char Thompson made her way to Grand Rapids for inpatient care, while we treated her husband, David, virtually in their suburban Detroit home.

This link is to an extensive story done by the health columnist for the Detroit Free Press: COVID-19 nearly killed them both: A Michigan couple’s journey to hell and back

Billboard examples in Grand Rapids

PRINT
Fiscal Year 2020 Annual Report

We decided to make the obligatory annual report a bit more fun this year. Look here.

Information and Outcome Sheets
Ultimately, the proof is in our patients. We produce information sheets and outcome report for all major diagnoses, such as brain injuries, stroke and spinal cord injuries. Multiple team members share this information with prospective patients and families as well as referral sources.

Overview Booklets
For easy reference, we created overview pieces for adult and pediatric inpatient services.

Annual Report
Booklets and brochures